Archive for September, 2005

Contrasts in Accountability

Tuesday, September 6th, 2005

In January 2005, a Los Angeles class nuclear attack submarine hit an undersea mountain south of Guam. One sailor was killed; others were injured; and it is expected that repairing the submarine will cost around $100 million.

The submarine commander’s career for all intents and purposes ended at the same instant as the collision. It did not matter that he wasn’t on watch at the time of the collision. It did not matter that the course which led to the collision was plotted by his subordinates. It did not matter that the undersea mountain was not shown on the official Navy charts his officers used to plot the course. And it did not matter that he had dedicated his life to defending his country and had provided decades of courageous and blameless service.

In the US Navy, the commander of a ship is responsible for its safe navigation. If the vessel under your command is involved in a collision you can kiss your career goodbye. No excuses are accepted and all naval officers understand this.

Now contrast this with the culture among our political leadership. The terrorist attacks that occured on September 11th 2001 are the worst intelligence failure the US has suffered in 50 years. Thousands of people were killed and the economic costs mounted into the billions of dollars. Yet the officials who you would think were responsible for preventing this… The head of the CIA, the head of the FBI, and the National Security Advisor… Did not lose their jobs. We got to hear them provide hours worth of excuses during their Congressional testimony and then they either continued in their jobs (FBI)… Got promoted (National Security Advisor to Secretary of State)… Or received the nation’s highest civilian medal (CIA). Talk about double standards.

And now we have hurricane Katrina and its tragic and humiliating aftermath. We find that the head of the FEMA is a lawyer with no experience at disaster management (his previous gig was managing the judging committee for the Arabian Horse Association). Both he and Chertoff (head of homeland security) seem to have spent more time on talkshows than they did doing anything to help the folks in New Orleans and Mississippi. Given the response of this administration to the 9/11 debacle, one wonders what lofty posts these two will get promoted to.

When will the voters recognize that regardless of your political persuasion, the competence, integrity, and experience of our leadership matters. We elected a president that even his supporters admitted was not the sharpest tool in the drawer. We were assured that he was being provided with experienced minders… men with gravitas… Like Dick Cheney and Donald Rumsfeld.

But what did Dick and Don ever actually do? They joined the Reagan Whitehouse as well-connected (went to the right schools, joined the right clubs) young men. Then they bounced from Republican adminstration to well-compensated positions in the military industrial complex and then back to Republican administration jobs. They both made their fortunes at taxpayer expense. The only problems they ever solved were ones that could be solved using their connections or by the lavish expenditure of taxpayer dollars. These guys would have fit right in in the old Soviet Union. Stalwart party members working their way up the ranks using their connections and personal loyalties.

I don’t care whether you like or dislike their politics… When is the US public going to recognize that these guys GW, Dick, Don, Condoleeza, and all the rest are incompetent?

  • A small bunch of religious nuts totally blindsided us in 9/11 and Condoleeza and Tenet give us a bunch of whining excuses as to why they couldn’t have been expected to prevent it.
  • The administration decides to invade Iraq before 9/11 and gives us one “the dog ate my homework” excuse after another why this was necessary… First it was WMD’s… After 9/11 it was that Saddam and Osama were in cahoots… Heck Donald Rumsfeld has stronger connections to Saddam than Osama does! And now, of course, it turns out we invaded Iraq to turn the Middle East into a garden of democracy.
  • OK, so we had to invade Iraq… General Shinseki tells Congress that we will need nearly 300,000 troops to properly secure Iraq… So Donald (military genius that he is!) fires Shinseki and allocates half the number of troops needed and two years later we have Dick (another military genius) telling us the insurgency is in its last throws. I haven’t heard anybody actually serving in Iraq say that the insurgency is breathing its last. I imagine sitting on this side of the Atlantic surrounded by body guards gives you a different perspective.

The only thing that went according to plan is that Dick Cheney and Halliburton have made a lot of money war profiteering.

And, by the way, Bin Laden is still out there laughing at us.

To return to my original thesis… If these politicians and appointees were held to the same standards as our Naval officers, they’d all be disgraced and out of work. The consequences to the US public of their manifest failures is immense both in dollars and human lives and yet the consequences to them are insignificant. In fact, they are (or are likely to) profit from the whole sad mess.

News Flash: The president has sent Dick Cheney to the Gulf in a desperate attempt to see if he and Halliburton can extract additional profit from another administration disaster.

{Update: The previous “news flash” was just a sarcastic comment on my part. To my astonishment yesterday’s Wall Street Journal said that Halliburton is in line to get piece of the Gulf reconstruction action.}

Google – Straws in the Wind

Monday, September 5th, 2005

Google still seems to be the darling of Wallstreet but I wonder…

If I was invested in Google stock my recent experiences with Google would be rather sobering.

Google Adwords

I have been having a lot of problems with Google Adwords. The basic idea is that you bid on a list of keyword phrases… If a Google end user searchs for one of the phrases you have bid on… He gets the regular Google search results on the left hand side of his browser page and your sponsored link will appear on the right hand side. How prominently your ad will be placed depends on whether your bid (say $0.25 per click) for the search phrase is higher or lower than your competition.

We are marketing Boston Christmas cards… So one of my Google Ad phrases is “Boston Christmas Cards” but it does not show up… Originally I had set an option in Google Adwords that said that I wanted my sponsored link to be “regional” i.e. it should only show up if the person searching was connected to the internet in the Boston region. And since I live and work in the Boston area, my sponsored link should show up when I Google for “Boston Christmas Cards”. But it doesn’t. The reason being that Google Adwords thinks I am browsing from Alabama. The Google Adwords diagnostic tool identifies my location (based on my Verizon.net ISP connection IP address) as follows:

Domain: www.google.com
Language: English (US)
User Location: Alabama, United States

But if I go to a publicly available tool at dnsstuff.com it easily finds my correct location:

Your IP is 141.154.254.246.
Welcome visitor from [City: Boston, Massachusetts] United States.

This is just one example of the sort of technical glitsches I am encountering with Google Adwords. Even when presented with this sort of “smoking gun” evidence of a problem, the Google CS folks just say everything is working fine.

Google Print

I have a customer who has published a book. He wanted to have the book made available on Google Print. We submitted all the necessary PDF files well over a month ago and the book still is not available on line. When we check the book’s status we find that it is listed twice as “pending”. This was called to Google Prints support folks attention a number of weeks ago but the book is still double listed and is still listed as “pending.”

Google “Sandbox” phenomenon

Finally, the heart and soul of Google, their basic search capability seems to be slipping. If you do a search on “Google Sandbox” (heck try it in Google) you will find numerous references to a phenomenon whereby new sites are ranked much lower than sites that were created and indexed earlier. The general consensus amoung the people specializing in Search Engine optimization is that the date threshold for being ranked lower is currently sometime in early 2004.

Now Google is perfectly entitled to use any search criteria they want but, if it ends up producing search results that are of less utility to the end user, they do so at their peril.

As you will find in the various articles on the “Google Sandbox Effect”, one way of identifying if a site is being “sandboxed” is to search using a relevent search string in Google, MSN, and Yahoo. If the target site is well ranked in MSN and Yahoo but doesn’t show up in Google then there is a possibility it is being “sandboxed”. The actual criteria are more complicated than that. My point is that, in many cases, the “un-sandboxed” results of MSN and Yahoo are much more useful to the end user than Google’s results are.

Conclusion

It is certainly too early to tell if Google is going to be displaced as the king of the search world but I see some disturbing trends. They seem to be diversifying faster than their technology can be implemented reliably, their CS can be best described as complacent, and they are being targeted by competitors with considerable resources and capabilities. At this point Google is synonymous with searching it may end up being metaphor along the lines of the Titanic.